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Logo Designs

Below is a complete list of logos that I have created for my clients and for my own company projects over the years. Since logos are based upon an understanding of the business it represents and how the business wants to be seen by their potential customer, you will also find basic background information for each company, brand or business logo I designed.

I am glad my clients feel the logos I designed expressed their company’s image very well. For me, it is fun to see my logo designs on the internet today!

Alpha Skills

alpha-skills-logo

The goal of Alpha Skills is to guide owners and sales executives of growth-oriented companies through a proven, proprietary process for hiring high-performance sales talent. Their comprehensive guide entitled, “Alpha Hiring: A Complete Sales Hiring Process For Recruiting, Interviewing & Hiring Alpha Sales People,” is available for purchase. 

The owner of Alpha Skills was seeking a logo that would exude strength, action and perseverance – top qualities of a high-performing Alpha Salesperson. As a result, I selected a font that had a strong, bold typeface, as well as, a lighter, alternate version. By capturing the word “Alpha” in the color red and in bold-face type, the word denotes action, strength and power. I selected black and used the lighter version of the typeface for the word “Skills” to create a contrast between the words and to offer my client the desired flexibility to replace “Skills” with any future sales topics. I am excited that the logo design reflects the image and flexibility my client desired.

Fall3nWarrior & Fall3nWarrior Gaming

fall3nwarrior-logo
fall3nwarrior-gaming-logo

Fall3nWarrior is my first, solely-owned company. It is an online store that designs and sells patriotic T-Shirts, Hoodies, Long Sleeve Shirts, Posters, Mugs and Tote Bags. Also, 10% of all individual order profits are donated to a charity, chosen by my customer and through our Choose-A-Charity Program. The charities listed in our Choose-A-Charity Program support veterans, active-duty military members, first responders, service dogs and their families.

For the Fall3nWarrior logo, I originally created a design by overlaying the letters “F” and “W”, while doodling during class. Once I liked the layout of the letters, I added the rest of the brand name to the design. Also, I chose to center the “FW” within the logo since it would be centered in the header of my website, Fall3nWarrior.com. I selected a bold and sharp font for the logo design because I wanted to appeal to military members, first responders, their families and their supporters primarily. Thus, the resulting logo, on the above left, is still being used by my company site and its social media pages to this day.

With my desire to increase sales and contribute to the charities in our Choose-A-Charity Program at Fall3nWarrior.com, I used the “FW” design once again to create Fall3nWarrior Gaming, which is the logo design on the above right.  As a subdomain of Fall3nWarrior, my gaming site features video game content and gameplay in an effort to drive my gaming-oriented audience to Fall3nWarrior, too. I am always looking for ways to support those who protect us and keep us safe.

Love Grammy

love-grammy-logo

Love Grammy is a small business that creates and delivers handmade items for young mothers and their children, such as crocheted stuffed animals, diaper bags, mobiles and quilts.

My client, a Southern Grandmother who is called “Grammy” by her grandchildren, wanted her brand to be feminine, as well as, invoke the unconditional love only a grandmother can give. Therefore, I selected a feminine-style, cursive-letter font, and an image of an open heart. I chose to position the heart image where its curved edge aligned with the curved edge of the letter “L” in “Love” and the letter “G” in “Grammy.” After, placing the words and heart in this configuration and coloring the heart red, I knew that I had created a logo that matched the image and message my client requested. It looks like a signature a grandmother might leave on a card or gift that she would send to a loved one, which is the other unique way my client planned to use the logo design. It is just perfect!

Simply Writing Well

simply-writing-well-logo

Simply Writing Well is an entrepreneurial firm whose goal is to eliminate the frustration experienced whenever ideas are to be expressed verbally or in writing. Whether their clients purchase their online course, consulting services, or guide, entitled “The Insider’s Guide to Simply Writing Well,” they are taught and learn a proprietary, organizational method designed to fully develop their ideas and they are introduced to the best way to present their ideas to their desired audience, verbally or in writing, and on time. Without balancing idea development and the mechanics of writing or presenting, most people feel like the process, the delivery and the final result are not necessarily in their control. However, after applying the Simply Writing Well Process, they are able to create and deliver their message on time and with great confidence and success! 

Based upon the ocean theme of the Simply Writing Well website and the discussion of the need for balance, I included an image of a nearly-stacked tower of stones sitting at the ocean’s edge in their logo. Since most ideas are captured using technology in today’s world, I placed the image of the nearly-stacked stones on the computer screen. And finally, I selected a font that represented an educational approach – one that would be found handwritten on a chalkboard or dry-erase board. The logo not only matched their mission to bring balance into an often chaotic process of expressing ideas; it also subtly pulled all the elements together to Simply Writing Well! 

Simply Writing Well

Simply Writing Well is an entrepreneurial firm whose goal is to eliminate the frustration experienced whenever ideas are to be expressed verbally or in writing. Whether their clients purchase their online course, consulting services, or guide, entitled “The Insider’s Guide to Simply Writing Well,” they are taught and learn a proprietary, organizational method designed to fully develop their ideas and they are introduced to the best way to present their ideas to their desired audience, verbally or in writing, and on time. Without balancing idea development and the mechanics of writing or presenting, most people feel like the process, the delivery and the final result are not necessarily in their control. However, after applying the Simply Writing Well Process, they are able to create and deliver their message on time and with great confidence and success! 

Based upon the ocean theme of the Simply Writing Well website and the discussion of the need for balance, I included an image of a nearly-stacked tower of stones sitting at the ocean’s edge in their logo. Since most ideas are captured using technology in today’s world, I placed the image of the nearly-stacked stones on the computer screen. And finally, I selected a font that represented an educational approach – one that would be found handwritten on a chalkboard or dry-erase board. The logo not only matched their mission to bring balance into an often chaotic process of expressing ideas; it also subtly pulled all the elements together to Simply Writing Well! 

simply-writing-well-logo

The Obstacle

the-obstacle-logo
the-obstacle-icon

“The Obstacle” is a casual mobile game that I developed with the game engine, Unity. By dodging as many obstacles as you can, “The Obstacle” appears to be an easy, fun game to play. You simply tilt your device and roll the red ball on the platform. With more and more Obstacles coming in randomly, at different speeds and from different directions, the player simply slips the red ball through the randomly-placed hole in each Obstacle to survive. But, if the player misses one opening, the ball is either swept off or crushed between two Obstacles and the game is over.  

I decided to call the game “The Obstacle” because most casual mobile games have simple, memorable names that typically inform the player what the game is all about. Also, I wanted it to have a modern, simple, kind of Sci-Fi looking appearance and the font makes this happen. In the above, left logo design, I later decided to turn the word “Obstacle” into an abbreviation in order to add a little more depth to the logo design. So “The “O.B.S.T.A.C.L.E” stands for “The Odd But Sometimes Tremendously Addicting, Challenging, Legendary Encounter” and it is ready for launch! Even the image designed for the application icon, which appears on the right, clearly shows the level design and basic gameplay of “The Obstacle.” The simple, casual yet memorable feel I had in mind is easily shown in both designs.

Why not download your own copy from our Games Page and see how “The Obstacle” Is Easy To Learn, Yet Hard To Master!”

Category: Graphic Design

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